60.7% of college students in technical programs want to study fields aligned with their interests and hobbies. This highlights how connecting optics to innovative fields students are already passionate about, like aerospace, healthcare, engineering, and communications, could attract fresh talent.
Based on a survey of 260 college students enrolled in technical programs from May - July 2022. The survey was distributed to current students of SCCC’s Career and Technical Program, FRCC Advanced Manufacturing program, and MCC’s Technical Program (including a separate survey to students in MCC’s Optics Program).
From 8/3/22 to 12/31/22, digital marketing efforts drove:
Total Website Sessions
Combined School Page Visits on The Future is Optics Site
MCC Page Visits
SCCC Page Visits
FRCC Page Visits