At our core, we're a team of compassionate marketers who find real rewards in creating positive change. When partnering with purpose-driven brands, we focus on understanding your mission and community to set measurable goals. Our services, from branding workshops to donor retention campaigns, all ladder up to real impact—amplifying your voice, growing your community of advocates, and expanding your ability to serve.
Our passion for making work that matters expands beyond our office walls through partnerships with charities and non-profits. From sponsoring local artists to teaming up with community organizations, we aim to cultivate a more empathetic, human-centered experience for all. We bring these ideals to life through anti-racism training, making accessibility improvements, mentoring high school students, and lightening our impact on the planet. We also match donations our employees make to charitable causes and community organizations. We’re committed to continually improving. Every day we get closer to being an unstoppable force for good in our community.
Non-profits must connect with a wide range of audiences. We take an empathy-driven approach to discover what truly motivates each group. Using surveys, interviews, and collaborative workshops with clients, staff, volunteers, and board members, we uncover stakeholders’ needs and perspectives. While diving into data, we never lose sight of the humans behind the numbers. This research enables us to create unified messaging that resonates across stakeholder groups, turning awareness into action. Our award-winning social impact campaigns encourage engagement by tapping into emotions and building compassion for your mission.
Recent data shows annual events are back and driving growth, especially ones with peer-to-peer fundraising elements. Whether virtual, in-person, or hybrid, these approachable opportunities engage first-time donors. Our focus is crafting events that establish meaningful connections and equip attendees to become devoted advocates. And we continue when the event ends, extending the experience through digital initiatives that encourage year-round participation. This turns one-time partygoers into lifelong champions emotionally invested in your community. We helped organizations like Grupo Cultural Latinos En Rochester and Cancer Support Community Rochester (formerly Gilda's Club) boost fundraising through virtual and in-person event experiences.
Community relationships require ongoing nurturing from the beginning of the outreach. That's why we start with in-depth research and tap community experts to support cultural competence. Using these insights, our team crafts a strategic outreach campaign designed to meet your target audience where they’re at— on their preferred platforms, using placements and a tone that will resonate best. We can even help you stay engaged with these individuals through email marketing or community management on social media. Whether shaping public health programs, guiding development projects, involving residents in government decisions, or mobilizing advocacy groups, our goal is building trust to drive long-term participation and community investment.